11A Idea Napkin No.1

Who:
I am a senior at the University of Florida. I am a person who loves to express my ideas but also listen to others as well. I hope to use this skill and develop or help advance a product. This business concept challenging my creative skills and listens to what consumers not only need but want.

What:
I am offering a solution in school, business or even at your own house. Sometimes, there is not time throughout the day and we want to accomplish all our responsibilities and also take time out of the day to work on ourselves and our health. My solution is to create a treadmill that has a smart tablet that will allow you to read a book or use a specific app that allows you to study. This tablet on the treadmill will move at your own pace and no hands are required for you to move on to the next page.

Who are you offering it to? 
I am offering this product to students or people in general who don't seem to have enough time throughout their day. They all struggle to time manage their day. All of them want to accomplish their responsibilities and their health and to both be a priority without sacrificing one or the other. Although this product can be used from a person as young as 15 years old, this product will strive for people between the ages of 18-30 years old.

Why do they care?
Customers will be willing to pay for my product because it is an easy high-end technology solution to their problem. It is a product that is advance and works at the customer's pace. It allows them to not feel that they have to choose their health over their responsibilities.

What are your core competencies? 
I haven't seen a product that merges the priority of your health and accomplishing your readings. The tablet on the treadmill allows you to customize the pace of your reading or to read to you as well. 

Final
I believe that overall all five of the elements tie well together but I do have a few concerns on the comfort level for the customer using the product. I will have to hire a team of experts that will figure out how to adjust the text on the tablet to counteract the bobbing motion of the runners head. But I also don't believe this is a task that is unachievable.